If Saks Inc. goes through with the leveraged buyout of its company, the result could either spur international growth of the retailer or hollow out the company depending on the buyer’s intentions.
Italian footwear label Salvatore Ferragamo is raising global awareness for the story of its founder through the brand’s first comic book that ties in with a current exhibition.
The Leading Hotels of the World is showcasing its properties in a collaborative film project that is part of its 85th anniversary cinema-themed campaign.
Porsche Cars Great Britain is enticing top-tier automobile owners and enthusiasts by showcasing the innovations of its iconic Carrera during the model's 50th anniversary year.
Beverly Wilshire, a Four Seasons Hotel in Beverly Hills, CA, is enhancing the hotel experience through a new mobile application that allows guests to take full control of their stay.
Louis Vuitton, Chanel, Christian Dior, Cartier, Omega and other luxury advertisers helped to propel the June issue of Architectural Digest up 43 percent in ad pages since the same issue last year.
Today in luxury marketing - Chanel leads luxury fashion brands on Pinterest: study; Dine at the world’s first Armani café; Fabio Guidetti named Elie Tahari international president; Mercedes dealer review opens home front in luxury war.
According to a Google study, 61 percent of users said if they did not find what they were looking for right away on a mobile site, they would quickly move on to another site.
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