Italy’s Gucci is wandering among flamingos at a tropical aviary to bring to life the house’s flora- and fauna-based prints seen in the pre-fall 2016 collection.
The slowing of China’s economy has afforded neighboring countries such as South Korea an opportunity to become a tourist destination, which in effect has brought increased exposure to the country’s products.
Department store chain Barneys New York is transporting consumers to Hood By Air’s spring/summer 2016 runway show at the Philharmonie de Paris through a lifelike display in its Madison Avenue windows.
Even as digital mounts a speedy takeover of the marketplace at various points of the purchase journey, brochures still have a place in the automotive world, according to a Foresight Research Study.
WiFi availability is nearing ubiquity across all retail sectors, representing a significant opportunity for brands, with merchants such as Whole Foods, Kohl’s and Walmart leading the way in terms of time spent connected, according to a Popwifi report coming out on March 31.
Luxury Daily's live news from March 29 - Luxury brands look to retain organic Instagram reach with notification push; Chopard creates diamond-inspired art in Dubai; Four Seasons to open first hotel in up-and-coming Croatia; Hennessy bottles savoir-faire to commemorate brand changeover.
Today in luxury marketing - Luxury’s position in a changing consumer market, and why it matters; Lenders "freaking out" over London luxury home woes; Starwood bidder is an ambitious Chinese insurer with opaque backing; Tesla may seek US court action on direct sales, report says.
It is well documented that the boom days of VC ad-tech investment in Silicon Valley are coming to a dramatic end, leaving marketers with a mobile advertising ecosystem that is increasingly difficult to navigate.