Luxury Daily, June 16, 2015 – Luxury brands ignoring 2.6B consumers online: report

June 16, 2015

Today's headlines

Luxury brands ignoring 2.6B consumers online: report
Mobile Research Summit 2015 New York June 18: IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen, Boston Retail
Fashion labels grant unfiltered runway show access through Periscope
62pc of global execs think customer loyalty is fading: Bain
IWC highlights bond between father and child in Web series
Jaguar lends expertise to record-shattering speed expedition
With social media buy buttons taking off, retailers should dive in now
Four Seasons Miami lines up Teslas for Father’s Day fun
Tatler, Gucci, Burberry and Penhaligon’s – Live news
Prada, China, Ralph Lauren and La Perla – News briefs
Inviting opinion pieces on luxury marketing, retail and media

Research Luxury brands ignoring 2.6B consumers online: report
By Sarah Jones
	The top 50 luxury brands are only selling online to 45 percent of the leading markets, missing out on both key established and emerging areas, according to a new report from Trustev. Entire article

Research Mobile Research Summit 2015 New York June 18: IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Nielsen, Boston Retail
By Staff reports
	Registration is open for the second annual Mobile Research Summit: Data & Insights 2015 on Thursday, June 18 featuring analyst speakers from IDC, Deloitte, Javelin, Euromonitor, BIA/Kelsey, Boston Retail Partners and Nielsen. This daylong New York event is an immersion in invaluable market research and analysis focused on evolving consumer behavior and marketers’ adaptation to trends and changed needs via mobile use. Entire article

Mobile Fashion labels grant unfiltered runway show access through Periscope
By Sarah Jones
	Live-streaming app Periscope is furthering brands’ capabilities to immerse consumers in their runway shows, placing them in the front row regardless of where they are. Entire article

Research 62pc of global execs think customer loyalty is fading: Bain
By Joe McCarthy
	As the global economy unleashes new opportunities and risks, executives for global companies are increasingly optimistic, according to a new report by Bain & Company. Entire article

Internet IWC highlights bond between father and child in Web series
By Sarah Jones
	Swiss watchmaker IWC Schaffhausen is celebrating the genuine relationships between a father and his children by profiling real families. Entire article

Events/Causes Jaguar lends expertise to record-shattering speed expedition
By Joe McCarthy
	British automaker Jaguar Land Rover is part of a team trying to beat the current land speed record of 763mph, showing off its ingenuity in the process. Entire article

Mobile With social media buy buttons taking off, retailers should dive in now
By Staff reports
	Social media buy buttons could be the next frontier of mobile commerce as they quickly gain momentum on various platforms, with savvy retailers likely to extend into numerous outlets to gain the most benefit. Entire article

Events/Causes Four Seasons Miami lines up Teslas for Father’s Day fun
By Joe McCarthy
	Four Seasons Hotel Miami is teaming up with Tesla Motors on Father's Day June 21 for a "Drive and Dine" event. Entire article

News briefs Tatler, Gucci, Burberry and Penhaligon’s – Live news
By Staff reports
	Luxury Daily’s live news from June 15 - Hong Kong Tatler releases new Web site to streamline digital presence; Gucci taps London tastemaker to highlight tailoring in video; Burberry expands flagship location with café; Penhaligon’s celebrates men in new photography book. Entire article

News briefs Prada, China, Ralph Lauren and La Perla – News briefs
By Staff reports
	Today in luxury marketing - Prada shares plunge to 3-year low after profit missed forecast; China’s newest craze: Snapping up vintage luxury; Why it matters that Hillary Clinton wore Ralph Lauren; Who wears a $3K bra? Entire article

Columns Inviting opinion pieces on luxury marketing, retail and media
By Mickey Alam Khan
	Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire article

Luxury Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

Subscribe to email newsletter

Luxury Daily | Homepage news RSS feed

Scroll below to see newsletter