With the first phase of the Roman Colosseum’s restoration complete, project supporter Italian apparel and accessories label Tod’s is including a global audience in the reveal.
Consumers are embracing mobile payment applications, with more than 25 percent of smartphone owners in the United States using these platforms at least once a month, according to new research from Parks Associates.
Whether it’s decoding secret messages, swapping careers or paying homage to one of literature’s most renowned scribes, the luxury sector excels at engaging and entertaining its target demographic.
Luxury Daily's live news from July 1- Dolce & Gabbana selects Shiseido Group as new global beauty licensee; Telsa sees first autopilot fatality after more than 130M miles of safe driving; British Vogue celebrates 100 years with spot of tea at Westfield cafe; Aquazzura’s Hamptons pop-up timely in wake of IP lawsuits.
Today in luxury marketing - LVMH spotlights startups at Paris show Viva Technology; Designer shake-up at Belstaff; As international billionaires get nervous, sales in LA's ultra-luxury housing market slow; India is open for 24/7 shopping.
The perception of the Coach brand differs by audience. To some, mainly middle class United States consumers, Coach is perceived as luxury. To others, well versed in the “true” world of luxury, Coach is not even close to being defined as a luxury brand.