Luxury marketers need to look beyond this short, sharp, natural disaster that has beset the United Kingdom's economy. And in that regard, the impact of Brexit is more nuanced, with pros as well as cons depending on the nature of the luxury business.Entire
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Despite waning interest in fine jewelry and watches, brands in this categories strived to engage consumers through digital tactics and new points of sale.Entire
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International auction house Sotheby’s is commencing countdown for a three-part sale of the art collection of one of the world’s most beloved figures.Entire
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Despite the meteoric rise in the use of emojis in marketing campaigns over the past year, marketers may be too focused on younger consumers and missing an opportunity to reach 25-44 years old with the symbols, according to a new report from Appboy.Entire
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Luxury Daily's live news from July 15 - Ferragamo walks line between playful and polished in fall ads; Moncler faces criticism for perceived racist cartoon; Luxury sends thoughts, prayers to Nice following attack; Baccarat’s chandeliers serve as reference point for jewelry collaboration.Entire
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Today in luxury marketing - At creative helm of a fashion brand, which configuration works best?; Swatch plunges as luxury malaise spreads from Asia to Europe; Global Blue, Barclays point to further decline in tourist spend; Tesla won't be able to put crash defense on Autopilot.Entire
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