French fashion empire Hermès has created a microsite called Hearts and Crafts that showcases the detailed craftsmanship and quality of its products through inside glimpses into the making of its branded products.
Swiss watchmaker Jaeger-LeCoultre is pairing with AMC's hit television series "Mad Men" for a limited-edition "Mad about Reverso" timepiece inspired by the show.
Luxury cruise yacht company Windstar Cruises is increasing the reach of its offerings in the Caribbean this winter with special promotions using traditional marketing.
German automaker Porsche updated its iPad and iPhone application to fully envelope customers and aspirational consumers in a unique brand environment for its 911 models.
Today in luxury marketing - Louis Vuitton confirms fragrance debut; Bentley may build ultra-luxury SUV; Artist feels ripped off by Lady Gaga's windows at Barneys; Ferragamo gets the tropical treatment for Spring '12.
RSS
