Jeweler Tiffany & Co. is bringing true love to life in the latest installment of its What Makes Love True microsite and application where photographers and eventually consumers are uploading candid photos that signify what true love means to them.
French outerwear label Moncler has found a way to tie together corporate social responsibility, the fight against fakes, social media and its spring 2012 advertising campaign through a consumer-curated photo contest.
Marketers pulling out the big guns in Condé Nast’s Vanity Fair February issue likely points to the current uplift in mood for both luxury brands and consumers.
Today in luxury marketing - Rolls-Royce’s $1M car for China; Chanel, Valentino, YSL, Tom Ford and more will go green at the Golden Globes; Dolce & Gabbana refutes claims of discrimination in Hong Kong.
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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