Luxury Daily, February 16, 2017 – How emerging luxury brands can go-it-alone internationally

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February 16, 2017

How emerging luxury brands can go-it-alone internationally

Up-and-coming luxury brands may feel the pressure to be snapped up by conglomerates to succeed overseas. But there is another way to expand.

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Media/publishing

Luxury Daily transitions Feb. 27 to paid-subscription model

As part of Luxury Daily’s evolution to a paid-subscription model starting Feb. 27, we ask for your support to an institution designed to be your eyes and ears in a fast-evolving luxury business.

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Retail

Barneys gets consumers red carpet-ready ahead of Oscars

Department store chain Barneys New York is putting its styling services front and center with a shop-in-shop dedicated to Hollywood's main event.

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Apparel and accessories

Loewe ties together multichannel efforts in floral how-to

Spanish leather goods house Loewe has created a guide to floral styling to demonstrate how expert craft can take many shapes.

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Real estate

Affluent Russian buyers return to Miami real estate scene

With the current White House administration on friendly terms with Russia, more affluent consumers from the country are interested in real estate within Miami.

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Retail

Lane Crawford transports consumers to Brooklyn in curated shop-in-shop

Chinese department store chain Lane Crawford is bringing Brooklyn-cool to Hong Kong through a collaborative pop-up shop with Kinfolk.

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Automotive

Jaguar makes refueling faster with in-app payment

British automaker Jaguar is building on the disruptiveness of mobility innovation with its own in-car payments system for drivers to seamlessly pay for Shell gasoline.

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Marketing

Sale: Luxury Daily’s State of Luxury 2017: The Insider View

Preparing for a year of tumult, Luxury Daily surveyed experienced luxury insiders to gain insights into what marketers can expect in 2017 with geopolitical issues, customer acquisition and retention challenges, media and marketing shifts, and, most important, evolving consumer consumption patterns affecting products and experiential offerings.

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News briefs

Tom Ford, David Yurman, Christie’s and Estée Lauder – Live news

Luxury Daily's live news from Feb. 15 - Tom Ford appoints Brian Blake to presidential role; David Yurman heads south for laid-back spring campaign; Christie’s expands West Coast footprint with Los Angeles flagship; Estée Lauder establishes new role targeting seamless customer experience.

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News briefs

Luxury market, Gucci, Courchevel and Land Rover – News briefs

Today in luxury marketing - US luxury waves bon voyage; Greece says no to Gucci fashion show at Acropolis; Top of the range: 70 years of Courchevel; Tata Motors posts 96pc profit plunge as Land Rover sales decline.

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Arts and entertainment

New faces of luxury: Dianne Dubler and John Bigelow Taylor, principals of Kubaba Books

Kubaba Books is the creator of bespoke publications that document the architectural and collecting achievements as well as the thoughts of those who care deeply about what they have created and assembled during their lifetimes.

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Columns

Device detection 2.0: Are marketers getting the full picture?

Shift in behavior has meant that brands have had to work harder to understand which devices consumers use to access their Web sites.

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