MIAMI – Technology and art are natural partners of luxury brands, but these partnerships are most effective when the parties stay true to themselves, said an executive from Kering at the New York Times International Luxury Conference Dec. 2.
MIAMI – Collaborations among luxury brands and the art world have been long established, so when Ermenegildo Zegna was looking for a different collaboration for its new campaign it looked toward science, according to a Zegna executive at The New York Times International Luxury Conference Dec. 2.
MIAMI – To make fashionable wearables, design has to be part of the process from the beginning, rather than an afterthought, according to panelists at The New York Times International Luxury Conference Dec. 2.
MIAMI – Social media is changing the way consumers experience both fashion and art, creating a heightened level of accessibility, according to a panel at The New York Times International Luxury Conference Dec. 2.
MIAMI – Creating a long-term partnership allows brands to create not only a collaboration, but also a friendship with organizations that can lead to multi-year campaigns, according to an executive from Gucci at The New York Times International Conference Dec. 2.
MIAMI - Technology does not replace bespoke manufacturing, but rather enhances the process and allows for a greater cooperation across industries as design grows with technological advances, according to an executive from Audemars Piguet at The New York Times International Luxury Conference Dec. 2.
Luxury Daily's live news from Dec. 2 - Guerlain increases product, spa awareness via Waldorf pop-up; Veuve Clicquot works to revive traditional etiquette with limited-edition stationery; Condé Nast to jumpstart young fashion careers with Miss Vogue courses; Marc Jacobs supports children in need via Disney T-shirt.
Today in luxury marketing - Pietro Beccari's Fendi vision takes form on Madison Avenue; Jaguar Land Rover agrees UK pay deal with union; Chanel takes Salzburg; Anna Wintour wears Margiela by John Galliano: The message and the dress.
Luxury Daily is inviting nominations for the most prestigious luxury awards handed out annually: Luxury Marketer of the Year, Luxury Retailer of the Year, Luxury Agency of the Year, Luxury Publisher of the Year and Luxury Researcher of the Year.
If you ask most people to name the most expensive computing device they own, they will likely name their laptop or television. But for most Americans, the answer is actually sitting in their driveway.
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