U.S. menswear brand John Varvatos is reiterating its rock 'n' roll appeal through an original music video featuring pieces from its fall/winter 2016 campaign.
Many marketers still lack a mobile strategy, and while they are investing in mobile, without a clear focus those dollars may end up in the wrong place, according to a new report from Adobe and eConsultancy shared exclusively with Mobile Marketer, Luxury Daily's sister publication.
Luxury Daily's live news from July 29 - Has Berluti found its new creative director?; Holt Renfrew puts focus on service for latest opening; Ritz-Carlton joins with British Vogue, GQ for theatrical experience; Sentient Jet teams with Nyquist for career-spanning sponsorship.
Today in luxury marketing - Corneliani taps Paolo Roviera as CEO; Forget Golden Week, the biggest global Chinese travel season is now; Zenith watches collaborates with Cohiba Cuban cigars; VW's Audi will miss 2016 profitability goal.
The dirty secret of omnichannel retail – that is, secret to all but the people who suffer it every day – is that the smooth, polished, we’ve-got-it-all-together exterior that retailers present to consumers masks the reality.
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