French couture house Christian Dior is allowing consumers to see the inner workings of its atelier with a documentary premiering during New York's Tribeca Film Festival beginning this weekend.
French Champagne house Krug is telling the story of individual bottles through a new mobile application that scans a bottle’s identification code found on its label.
Danish audio and video company Bang & Olufsen is expanding its retail footprint in the United States with a new concept store on New York’s Madison Avenue.
Italian menswear label Canali enlisted Mr Porter style director Dan May for a fashion feature that instructed men how to wear one of the brand’s jackets.
Real estate brokerage Douglas Elliman is handling the marketing and sales during phase one of a $1 billion mixed-use project that aims to rejuvenate downtown Los Angeles.
Today in luxury marketing - Mulberry aims for "affordable luxury" after failed move upmarket; "Leopard King" Cavalli nears $621 million sale to Permira; London: first port of call for luxury real estate – Christie’s; Mercedes head: Tesla has no network, limited potential.
Mobile commerce is rapidly taking share from desktop-based ecommerce. As a result, mobile search will eclipse desktop search, with profound implications for mobile marketers by this time next year.
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