British apparel and accessories label Burberry is promoting its first full, direct-to-consumer runway presentation with consumer activation touchpoints found across social media channels.
Superyachts have seen a value of 8.7 billion euro, or $9.7 billion at current exchange, in 2016, amounting to 295 yachts and Italy being labeled as the largest manufacturer worldwide, according to Fondazione Altagamma.
Champagne brand Perrier-Jouët is bringing attendees of London Fashion Week and The London Design Festival into a real-life fantasy world with a bio-responsive garden.
German automaker Porsche is working with Delta Private Jets to help make private-to-commerce connection flights more upscale through a transportation initiative.
While more women are entering senior and decision-making ranks at luxury marketers, more work needs to be done to attract them to key marketing, retail, media and digital positions in an industry that has shown its resilience in good times and bad.
Luxury Daily's live news from Sept. 16 - Nordstrom expands Canadian presence with Toronto opening; Tod’s goes under the needle to fete remodeled London store; BMW integrates voice control through Alexa connectivity; Christian Louboutin pays homage to Paris in Le Bon Marché pop-up.
Today in luxury marketing - Luxury makers’ dubious dividends make them target for shorts; Dolce & Gabbana’s local retail revolution; With Brexit in spotlight, London picks up fashion show baton; Sleek Italian kitchens cross the pond.
