Join speakers from YouGov, Interbrand, Shullman Research Center, Boston Retail Partners, McCann Truth Central, Havas Media, Ipsos and Wealth-X at the exclusive Luxury Insights Summit 2015 in New York on Wednesday, April 29. Registration limited to 75 attendees.
NEW YORK – An Ipsos Affluent Survey executive at the “Luxury in the Digital World” panel March 31 said that luxury consumption is on the rise with 57 percent of affluent consumers planning to buy more luxury items compared to 2014.
What was once reserved as a children’s activity surrounding Easter, modified egg hunts for adult consumers are providing brands with an opportunity for consumer interaction surrounding the holiday.
Italian fashion label Giorgio Armani is launching its latest skincare “multitasker” with a digital campaign equating its delicate garments to the “weightless” feel of the product on skin.
French department store Galeries Lafayette is responding to the growing convergence of style and workout gear with the opening of a new dedicated space for activewear in its Paris flagship.
Sotheby’s International Realty is keeping its consumers up-to-date with the latest technology by introducing a remodeled version of its Web site with new features such as video tours, high-definition content and advanced search preferences.
The New York International Auto Show April 3-12 is expanding its audience by offering consumers the opportunity to take a virtual tour of the show on its Web site.
Luxury Daily's live news from Apr. 2 - Berluti extends Instagram campaign in-store; Rolls-Royce celebrates BFI National Archive acceptance with new film; Gotham Air supports race raising funds for explosion victims; New York budget deal exempts yacht buyers from sales tax.
Today in luxury marketing - Tesla shares get late boost on April Fools' press release; Metrick in, Marigay out at Saks; James Corden is fashion’s new darling; The power to start a trend.
Mobile wallets and mobile payments have been around since at least 2005. That is more than two years before the iPhone debuted for Apple. Bluetooth-based mobile payments were around in Europe even earlier. Why has it taken so long for mobile payments to achieve mass adoption?