Mobile
March 14, 2012
By Rachel Lamb
Italian designer Ermenegildo Zegna is changing the way consumers see its Facebook page – literally – by incorporating an augmented reality feature that gives users secret mobile videos to future campaigns.
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","iv":"70dedb2776ffdcd2a4b322a539a75746","s":"7ab5b97e97d7efd6"}
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