Marketing
April 24, 2019
KRW Consulting's Kathleen Ruiz. Image courtesy of KRW Consulting
By Sarah Jones
Responding to the need for partnership matchmaking and management in luxury retail, a former Neiman Marcus and Saks Fifth Avenue executive launched a consultancy focused on building effective brand relationships.
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ULj81Oh7iRnZUOh637k0pNxJbQuqZhRY0vtjUC+BKO60dnhgpiV9R6tvwC2ZSHAYt9WoI6T\/27dKwBU5OfO+pYUphbZJ\/jbfQlJv1C34\/UHi+8Y9o\/f3D2CRk5L2MAHZMf3irqylB\/dq4\/i\/KsmCJiyKdR6bDAQkcsKwvY1+XIrI\/zikMFacTIpjmFjAdNL\/+a0xr1dah+7T2NBOP1kxZXaIEyjNs+\/mzqFeb1\/tofikt0AleJ\/R6XkVELKL5Bbfk942mz4AeB8lZOP5hOjU\/V5\/k9Ngm616a4xUAkKz0Dpw3jS\/hiwdj60z2bMFtISW1VkGbmwPS9Oo+Eg+DxrFNyBFtd2lThRfGV4PBnsgozTu4FcqyzxhANFH8tFdykijhBzKv\/2wEpl37E7ndBJCcoJ7b0Za149JZefOihPiBE2LVQKsQJFDaO6XzjiN7ZFXyShfDtXFj5dZdwBMuEQ0ngeTF5BmTU2T8roJ1Rbe7cKL50LvXC+TBT02NvuN+e2OosXNUuPi\/GFqvs2jZgaCTwRWi02Iqt9dyG7NTUpHvPbo7VnakSeL0hR+z2kKgeMXTH1gQB9N91oJP+renNj9ZbT8RNxhFv8CyhMHpAM+i7vapBFBgtblmGKlt7uqqvxRT+XDW1F6LNDEqbUpQI9fzPwgtMnFKG\/QBlKIiKXfF7VBidfH\/6YtEd\/\/MS8vlvI37glNICAi6t01KjMGPff4ZIFftFeYeAvXQrwZf4hr7poz7qODAkbprnWyBWI\/VIn35iPD\/5sY13CFLHliDGFs\/M81n5ttee6sl5PLkF8tEJTwVnIT8JiTzGxe2stxMc6XHBu181i6NuMPojxvk9\/JOcnldfuG3cskBbtcdfZ6HfwY5KXc1ne+KqZ5lEBMJfehf+BRwiqhUeSlHsq8iVdXtQpNCh94ZUpekGytkP\/k5xdbN\/wUkjFEjLYBiU8++8AkyrBFea9hCAZZ7fuoMUPmRuisMyvE0iJasDmSc7flhq8ulQZmzfZypRIh9Y\/p4KaVPeren8JQazsKm5a\/QaAIfjcppgAi\/zbj0rXrGjLd+lIM4UpACarHP6lgB9dsrhQgnR6iSCNzbpQ+R6aV+hT6dqsZCLPTDwoZ3k8VLe9egPlRmJrL\/GqjUjGqPL39dLqK9iGCvfSPwDMtaf4OFEt0lT4+VgcwNj4wTlTYadO4t9Ym9OleRLVCJh8MtNqUafAsV3zIBdF3q\/GghjFPhalKAfa0D7pJ7SOiwPHwiXslexT+4XKbBt25LonIqHFwrSn\/ZC5MCZv+jaiUYyhToYt4i8tMwZwGmImy2RTjf4bFXLEZbXD3FE\/ofExQ2U1tVRbr9uDOPeAouZwisSHHGvCaLrC48c3FhtHO\/eyNukWGZi\/gYP0\/12n6V3b+p7ah6sbC+V4azNn9N\/4e7BwTMHX7LU3V4ey\/LZvlQqWUfpk7AshxjhqcDXL\/i49nAf0+67Iv4CXiAU13eaXwsbtaJm8UeMJaObfgxz3HyRB6Ep2xW5qJFVbjPaGXRdg3EJJIg4eFA5FyOobjpzICVj\/Lg9WWquLVfIVVfZKC2p1WpGd1q97CSQnT9yLUipTw0oWhdwPc20R+FoXEeQniMBfKXh4OVg0hL6qwp+7j7Db+YbgLUIMmtxUwnj0F2bDiYhExw2cXa4JRBr293NKtlgbexS4rUSMjkgFsSo0it0McYmb5tv28\/v7NF3q3UIEKpaqA2drMGndVBa9xvNVXMdO6IS0zJxoTO2if0hAHJ5iII5sYGN9imRrfFIed7xuJwvJaxRhKW0iwJzR+DvryodC6qjePDhm3sFZsri45Ggjam5+GZvUwAiQ5YUhgGrbo8OloiqrL+CNLxF2ADKS3cJtX2FlfPj\/XRpZM2XYp+S6u6eUszV3rMOFqLNQuMCQQi9t+5TKN9rMKdpWfmojR9x0m77oWh0CctAoyCfpJD+ef53u0+9hJ8bW2\/92CJSpbXK\/hCFPhN2Nicfx5GdrCHjeW6NTWsuejzG61FXOB0kDLbVUWdce8h\/s1PwMunwZRkEh6nMETdEdiO+\/iJgcye1lIXHwDeVwTn\/e3CQZwh\/35z2GbecQfYsWb3TyzJE+fi+hIZGVLi1NmQaamKo+bND9\/IBpxcNT1ti6uQX4zwz5zWkXjbV\/G8x\/cuScMb2fsrhrtTJRfRP3b3AP1kZS1oFyM9FzZgfjTbQ5jMwVvzLM2B\/M8qsuSO6nsD1MCQi4XT9n6Gkui9mUhpnrVI6UAJHY31xA0LpPrQ81IEZamNo60nLKT6ME4ib4jaGafvUEEiZxTEOdFTUpYydEYypfvYJO\/ONIju7nRmZBNGwx8fpktX7dEPQUkWcjs+fWio384jq7a6xNPmIBbl8DaL0U5aMErPxAKjD8l7QGOGD\/bi1ys0HLaL5OlxntEbd0rzubc8JtDHeMtoz2pvDzbm8gdA3AWWfsru4pJZwOtIgHY9FJo65X7Y3pmZV399kUAaaCEgyDjgaNFHnH9NaE2iTz3yd5iah6MirBHFU\/odKRTFDbFo8ZO\/DHdpORzGGfYCZ2uo\/QUKU63bJa1b0CSZfQCi2QHz8HvGN1ngValUMUAmWx52atLhf6y6\/ILgRfo8WGH6uYBdfxvYm+FfvR5icxKFZ6YUbdkmeDi1PmNnnTf5pdCUbE8L1DJOwNSIe\/50yT9F8NCtXmYikZ2ZLYblO9YXp0ThkQVzYTFQg1y4psPo\/vDhm3gdEnFTZPeu6yIet75TjvlQU2rpyv7qVnp4E8WU47uOEXB4HcUN29RX+26Vwn2D5nrmkhpQi5KF7F\/5AwG0u9Vrs\/dAHLBCLgaEVnwS8AdDSZ2sHpWeK69BX\/SsmndHSFnee7Fa+D6AbaAaUj7M+\/\/8lZ0ANfpv0k6r3g2rnek4x9piQWX5ibqTat2VJKbf1HZTeaLMQu8vFCCWSTIFHATix9bGqM3hMGl3hsBsQeBRXlbhXVzIpx8pY3zvw1NzCaPaaT8CdzeBTgoFrtjDGYZcdSujQgs4lZpIsBRwmzcnKWbmKjdFH5CVHVj2aislsJ4EydzWrMb54Cpa3SroqctStXkvsg9Vk+tPFDteyUfcVnCiibfO66kWtHIRl1cLKq7dWowHmRfVQA4+gf5IFGk0IdwEcudwmFGY7Acs9IxdfJMHg9+x9RX4HFylc442ExppUWM4NtXxewF3YRiokivJrJmO71gEvhlPUkRbGMkfOZhunRAYu+IPrMbvBh+1GIMRjN\/iqv8g1Mw52gSmUp3gwguFjqyhNZ7lkB14La0VkPxGrFM816B6dArOCYLq+\/6ZqUpbSekR71aqcOfmODp5u6cLLh0XpMhz7dS0jP9UpDatZZTXYHZ4wbKJoBDeer5P+L+Aox55maeJ7+TfhqAQjAffQNEO5M1KRkKDV5Y1tUhwQLO53EkId\/cqY5HNN\/t6zUS14i7AMc800KCMLEV+jnT\/SekLv+hxnjYuZ7D7LK19bNdn4c5kfgrKe1QZ43cG7ydukIh3GjElnaOMstRePWLr02TZhh8XbnCflCXZEyAUVSjYFzE9p8w6ptbGsNZ7EvXJSyhyN+Tzai6zJyEVBwlu73mvjkQ6qjLvCuF1VcW3kSYRdPNR6YIedLcrvLdm7rbMFVsNdDtrP4vK40qXJ6CgMfYO3sQUTBWMOFRDqFpi33zwlFTni7je+OsHLVFcGK+XDnfyTJfbY9+DtXFrOzQkdmGDFboS3k8aEKkGbT77YjhzpAPw1mb8HFiBTY3qznWfh6k9JmaMAUA8Beph8cmuP9qV4AewTUhWWFLX3ouHw6Xk\/Jp2I8ENpVZSDtZypOwJo+LdtcUzuCO3e\/qCQytniMquYPRQJxpOfWz0ObBkbW3\/0p666tbLF7I6QVyhte+i20pTwShtVXeetUjBVd6Z4bD6pz8M5+PWxMBJn4g4ns32F1cWONjXpP5G7oaoEENcz\/BWuCgdIKYrsbdXkzUf31pGx+WDzj0w5uXTZQkg5N0I+ospUr6QG1UC6JM5eY\/5ILrt6ogDSxlLM\/qFQ+oeaOPcusId9d7jWUh13fwDlfE0OE0pPciLqRA6CjE5yNyJoIKgvo7iQ+wr3Jp98cUbx1y5eDgsurscaDg7VhI61OXiC7ezgeFLnavusum1ZOf5hRMcdrDlFo0YVdv4exq4LX30A8k9hOzypgf6vvAElrWnJGBYVu1smsHvhMiPV6sEiZYqO6Suh4WI4nZ56ipkA6kBqEnDQpRI3OgZxOzLnVzwc66QoFIX8A9RC3HAB\/R9qNkStLicY6zCH8eO\/p7ZxWOBAz8ZKkUYkTwh+OzLqRbnpbMuZmN8qIlv9GtrkK8cKkCR2\/I3fs73ID7dhahnLpWOYIRQFlcFYisOVyl8cfsDvREHYuZDTdRJmHl3cUo+x1UmBZXqxtQNJuyt7abqxSO3\/ikT83am6CNmhF2ATDWVDgog5nWwONCjX7lLhnL8J5j+4fGNiaj+4FRkm7Yogan2QmykeEYKzfIHUsi88Gv2QwRW9yjfs7g4T5iQJnGRh6DOcQwTzcia3Oeb1lihH2Lt3RGHAJ94LJU4k+uLXbPwlEwsuTDIx9XWbqvd5e7uega2dt33Z1AAtfrig6dGCGP5ryqCr5BS7Aehr7VnRIZNWFSoL8Pl+eCqIOPh9A45sc1igiSygY6NmyzLgW\/DENvMDXx+czpkSDb9K9AX0EHZmrO0tjWcbEw0xVsgwDh5tHmnFId27uzisaV8zfvZC1QSzEuZ+aB09KW9+q2bM9+NpXm35ePbIdjsUteatiKcc\/4S0V6Wf\/nf\/OryMbu6h5m+CcX5xVOvTOINHkdLQ3HRx283VW31rsWO8zGnuoNksyb20uWcbxPoqwbmR9go2zZqgH\/V0o+\/8CtfSfqrp32riVVmBB3TRnOBqLNCpOhC\/jEKrKRS\/yKXXnVYi8oqtSs05W8+yK9w+kEJWTGgp6AXkTbC3ELSYAL6O\/zLFfaaVGoJFb10WnVTnSLf2H0UWDmB8ZEXzCOZQ68plVcmkutmPc9HYYkd+UxLD7Sy6i0BoRdmy\/nUBo7emUs7Kze+WXqWovI+v1hhykyuur\/l9FtPXXGuC9mE35BDNQQu+XnLkyMCE4SWFlg8xRh3yCtukVJM8gzYDkno6b6l5LkJAZ1hHgl2pa\/XKXLKeZ72KlXVdGm9PsK9nDpzK05dLwn1JQz+ctx95fn31QZYvNTfFBQ9E7jU8gNug+k3Yugad60q\/ua6bBwqhhiPcRxWmGt1JWCDtrdF37FX8JqSZyoGImXxb+S9\/zCs6W4Fpy3q9QN3ow5M17WW1Nm\/mNzayCiq4Mw8WNTyXVYczFf6\/qSUI13Er5GX6d+4XGj5g6dFaewjQTT2ZxV\/uGvldBrUTfd1tEQgQdsP2\/hKRDvd4nw5kOf\/QF20LKmnLazcYQiYpWckq5JlQm\/cx9\/eQnt7o1X1f21yn\/or23iwiDScM5w\/6FjqQ02BRg93qRhxLNRfpN9POQ9brnZ\/bH6QHjebjrtsKqzNzPqgHhRHOZDGRf4IKdsx7nrY7mFrNymlbrFVXo55z8QeDngX3+N12ICH4ARfNHoWuSVKafJ1hlJan+sJThoZG6iTgzOjXAIJIbFv6T8nHz+EVS9+sPBO4STBN2\/ls23yCzKzi3980pdcupi2fQ2zuALNQVpKgVoKRTYqwO3KvCCF3adFKbarGN2r5lrU6nhx7n3udE4R6j+Qc3jxV5sUVkO7FILZttVQjBUOyp0lZyC5U6Ep+x02fFIw8J\/97mAVcVVNWE2e8biFmFXQkRDEs+syOeZCSRUAyyW4Jcae1EFZV0bSBI5ASktS91J9XUdx4e\/uiwYHqrRMyfq+UqHjTYkYN7GEJeKAklMvswMPXPxcHNNWojNnDPxS7OkAeIPSq6JRwuNcSkpAHOCGoCAoopY3e+G5M0ki28xvZowiut7NyRxGizMX1+aIWVzhjFPeCDySwpT2JPGslu4uVYY4+MHrjlfVKEHiyBfwnrUA4m99O2PpzCzyJOwCjxZFC2U=","iv":"b90fd244b1c45de3c8c2102caf635643","s":"c5abd48b02f77e23"}
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