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Nov. 22, 2024
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Automotive

Women are unsung heroes driving luxury auto market

September 27, 2017

Audi's "Daughters" spot, for Superbowl 2017. Image credit: Audi

 

By Brielle Jaekel

NEW YORK – The automotive industry has been slow to realize the importance of women as consumers, with many brands missing out on the force behind the growth in the industry.

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  1. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
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Home office boom fading in favor of living room, kitchen refurbs: 1stDibs
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Roche Bobois furnishes boutique resort in Turks and Caicos