Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Why Ulta is beating Sephora and Amazon in the battle for beauty shoppers

May 1, 2019

Ulta has a well-rounded retail strategy, attracting shoppers online and mobile, as well as in-store, where it delivers the beauty experience. Image credit: Ulta Ulta has a well-rounded retail strategy, attracting shoppers online and on mobile, as well as in-store, where it delivers the beauty experience. Image credit: Ulta

 

By Pamela N. Danziger

To read the entire article, please subscribe or