Multichannel
August 11, 2014
The Wanelo iPhone app
By Chantal Tode
While mobile-only shoppers make up only a small percentage of consumers, retailers would still be wise to understand their needs because not only are they growing but they can provide important insight into how multichannel shoppers’ needs are evolving.
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","iv":"1a635e6015233a8e2f4c776e9f3827c7","s":"1403b9796cdc07c7"}
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