Multichannel
August 11, 2014
The Wanelo iPhone app
By Chantal Tode
While mobile-only shoppers make up only a small percentage of consumers, retailers would still be wise to understand their needs because not only are they growing but they can provide important insight into how multichannel shoppers’ needs are evolving.
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","iv":"fe6d7009090bb313f396480521467d3a","s":"c8c5f4036b85dbec"}
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