Mobile
June 19, 2020
Chanel's app lets consumers shop the look. Image credit: Chanel
By Dianna Dilworth
The COVID-19 pandemic has caused the pace of digital growth to accelerate and now might be the time for brands and retailers that do not have a mobile app to consider building one.
{"ct":"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","iv":"8bc09f5ba488f315ebaa8d3018f23d25","s":"5ffc617922361b0c"}
Share your thoughts. Click here