Mobile
June 19, 2020
Chanel's app lets consumers shop the look. Image credit: Chanel
By Dianna Dilworth
The COVID-19 pandemic has caused the pace of digital growth to accelerate and now might be the time for brands and retailers that do not have a mobile app to consider building one.
{"ct":"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","iv":"e8bf6dbcb3379d5824903cf447fbb169","s":"e4d92bd5c7c85d9e"}
Share your thoughts. Click here