Marketing
May 6, 2021
Luxury brands have been primarily focused on High Net Worth Individuals (HNWI), but are they missing out on other important segments in China? Image credit: Shutterstock
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","iv":"689474735199500e811ec674b95d86a0","s":"56fbcb448fb2a4b3"}
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