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Nov. 24, 2024
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Events/Causes

Wheels Up goes, stays pink for breast cancer awareness

September 23, 2015

Wheels Up aircraft Wheels Up aircraft

 

By Forrest Cardamenis

Private aviation brand Wheels Up has plans to unveil its 45th aircraft, a pink Beechcraft King Air 350i, to raise awareness for breast cancer.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. Lexus logs 25 years of 'December to Remember'
  3. The Ritz Carlton, Missoni launch beach club in Bali
  4. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  5. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  6. Digital dilemma: Why copying mass market strategies is killing luxury brands’ exclusivity
  7. Meta drops price on paid subscription tier in EU
  8. ‘Copy Nothing’ campaign defines next era at Jaguar
  9. Audemars Piguet unveils collaboration with artist Kaws
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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