Marketing
November 10, 2022
At times of crisis, it is tempting for brands to consider promotions and even price reductions. But is this a recipe for self-destruction? Image credit: Shutterstock
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SrpOknlly0G+XcR5CRFJygj+uSzLrwCxzAI0USyrG01AvfNMVsvnoXdw82PXb3FwoQTN7A5ikofjxPyQZ1+V006sDLK9GyMe+ozjmGXoBeeqNaX99AOx0x\/pRnbnX4IiMS9cwd9LaMUwhFwmXmiW85ZMslZgwZmP2bbkTw4U\/1I0XKK349tugqjMHvrBbfKP3HRyIj44\/SjAD6+GsZ5iqo+EepZ8Pnpw64Tx9RyCEQpUX\/09dDap4YDYz1z4W4zdqMgCQZf3zvm04+IhB6o6y7yV7E5dvl0yCdi25iMD6j1qt8uV\/VdGpa+To8UY8J1jEKFvSN8iRsc6cmS21obmnB52ZrVcfSYzSTmROGpp5ZdNPOcBO0RCQbcgcvD8iXa1EENdWt+Lj0nudfBxNP4Ozk\/iVKuCLK6LIvUmomLqFCNG+2sXwzQ\/kkULBO+uZR1\/I0hV0Sm3B5Ah9X24bIBfYs7PgtL9RydG1nast\/EWumJQdkfEc8HQAjMKHvmhevOgEJfsPWvcJtzC+vNS4Ok91WptguYVjjXiWa9hkX2bASkdCNVf3xHGQewfD8x2rlJMnl4OoQisDNYs9TrVVIUpg4DhECXuI0krVD3q8Qbf11P+n0KwDrEwUHTilt88UO8F1M\/3\/98+MVo+HZR0ccLnVJw+KLUmg140ONvoMMxP3pantWHKhGvGotsnf\/kXJzivY3qUsYup5AZX7hl4LDFh2WMqdN3iTfMnqe7tj7EdIEd7zbzWWzqAf\/wAEPGzflaTI7aa\/JiIn+S0Jc0o0IiZ\/Ppey+ox1bVEy0GKQKPAuy4nfDFv3o\/9j8wbjyrUE0GGDNJ7CEqo9bQT63ApjvUXfAa+S7reEbqP+DvxY+pE0NNip6C8VJkalazIUBaOdsgltSZJrEAo6Zr3DfCSVtPw\/T2jMDjg0Kn3TGVOME5Ulf7nG0UdiijcSZeeb4opmSN1nYHjvVg3WXJC4iz8lZtpIJz2DbFKSbaB0jktU+JHdUz9Tef4BPsCvKPjuBtw9t7qnPkzNMu2q\/hiqOyi4n6mb06xrwIzoG+D6ub6lY7Pct1O8HwHhTmnFdrVzG1ah5ZDaRO5rqrMzeBPwLcp+qXM8nU1tOmJ9w0XzyxP0HL4G0I4dqMKbTXowc83xUZjW0RYk1fWdCOdGvJW\/jCbtvPAiXt50vIUQtMOnJRLAwuRy4uQlCicryTJTMz9varf0GAcGF6s0mNPLkbicatjzWr5sN6A1VKplqdwf61hGo7Kwf7HGntRGwZP+KkNibiVk1gmr\/Y5hCpx8lE2gAV4WGwHDGfcj6HLkBuwUIJADqfdllrn7DZ\/RSXSt9YdCHCdLyUWldoU32xMNJ\/cmYtfGkWtQEtsUJuyqvKZKH4ytHsHqQZTyHqKK+oJBQ2+SbgF3Cuavp6CQlGd1fCLb+WeuPhg5AmwTo2bi+3Wvejeg3aVkGpGBK1yTFNcR+g+rznbUrXvpz7i0S1PhvCxqTsU9hcaB6Cuguf78wH93wPRqLCJfwf6dMpxm+EUgGCNVOyZH9RjtfGA4UuI3EQbSxOSy0taHeCJzERd2jwL1JjT\/0A6DQ7WKyMd+\/6aA5j838M7nUysdjgngCIfVbaYrMRR4Cf9GvenI2v5jY\/d3t6\/7H1BwNNU+ekFyEBkmBfsuUNmC4CWvceEsBXIHgksxmes+4VAFMlY3ulQjEWEvwTnKKUY6FdqNaMpqJQoPMt4uD\/G\/u3u\/C3accrBsMi\/HYCqyJ0Lw1ZlIGtMTw\/xO4kdq3ZUE5iz3ZO\/BTCDvFtqpg9Ba3qKLUfGOOZI+b3YToAiLUEPQK2y7XxoGeuk3\/7L4ZSCHv9GIGxJ3I8Jy6zrHVGx0GCYaE8SqEmBATNxb1LUeSr06yxJDglKEXfe2V6+DEb27IypAEXLhCLa9nsi75QvY8trR7UDQ5xXZItvyD+9byYEhigoeyHYoQRdz5pZkHgWr+jQfad4GlXr7vapR6FL0NwVcbJG2G30zj5OsClxAVjIDwRk\/cjltjYU\/wmnVI+L+H\/OtEBepmuhGO+PeQOmtud5ATBuDwtcUJVeBPYgetFkeVjByvLkqoi3i8UA4BL24aMPy\/zIQascBtdY6kagcFiKuN0sbNbWRfFchGb+jKVufFJaHbuHjFM8DBv7pbbhYtFQWR8ivVd6QNedpSOJrrjRmS\/+M4Zn2C6DjwBJhPpIWbe\/80Y9QkhJZ96jvw7BRhr9UxuQLV+OBkx9zDWAawYLbKqwadv9xLTjY6DbutvtPUD7M24PYkC1tzIc8xj6NPHeRfahdzPjkmWbYQCG+iMOaE9Pq9vLyVMKWaLjSh1mJoRnAc8Mibfmb2lNiFa6PguA+oYAtxfAA7Afd4e6DSLt7FAXRVaDtvN\/yQHqkFMLyCk2NGd3MNlDDCqywiRhj9TELPUhw619YmAWj387xnbXl5nn6blvrytTJQW\/1JdQVkfNuPUYBpFqXbuTf4CGBkjhHYP9hnuB1eci3b\/MxCq9p0u\/7TpqTgSiNnUf0osflopoaJubLrxyDvaQMgrmDm4UATvcofzvUiraWEmYRrG2wr7jcMxwXNfkCXOc7FsphXRk4YjAJ1S9MRpUij2KXTreNHmJgOAIvMhXxKjEyVqzuHVWf\/C2fAXKBcfpS9PmrMi7XFesswrFOWFIxi2PsQUxI9VcIyk2OYj3+H6UZjP0GAvKPmyfd5B2d8JAchwkWBDl2SHCt+amHu817maRkFLHevAj8TDTk+MBgmfBLUperU\/mr4hiI1NebDTBwDr+mIXHFWbm0+FvxwBHnYA2a3l5ZtEvcE2co5c9h3HHA0N4UuQ9fgak51PlVaq1G1\/tpPWBDLD9OrOQ60vG9wQCqEpplTS0cD25c0L3NilZRawpBzxnmF","iv":"e8d3410cb6e5b2673c28451557aaadba","s":"77d89f568471d01a"}
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