In-store
April 12, 2013
By Tricia Carr
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
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","iv":"dc27b154d4716e67069c27b6c2cbdb13","s":"6f36cc228eeaba7f"}
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