In-store
April 12, 2013
By Tricia Carr
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
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","iv":"681355771b0f285f9a8d69d131dc6e2a","s":"a313969bf2f96127"}
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