Luxury brands often count on flash-sale sites such as Gilt Groupe and Rue La La to move excess product at discounted prices. However, if these sites are better-organized and provide a more pleasant online experience, why should luxury consumers buy full-price?
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T9SooFAiqO\/w03q6rxc+LlMi+vmiTFEYJA0af3lRhuWutyudjSgEW4ZK1rpKpPr+4COFSgwLj\/YReRi82UrSCO9DSWQWhNxWOVRSl8ON2xYJAfpasUkpaQf9H\/ekNSD75gxY37VUZFecZh8CTp9uxKuQ7KPuPBsOY574S\/tzXiZfNTrRHwx9LkHP0BDPtV5nkjh5d2tgO3SSJHcvyQWOAUV0eHPhclS4FRrCEL5aHX+oNvpUpg6LOBBmWrp\/jTkDAC8LnLXyxmmYtoWbrxXxA6uQeYFiXSB2ecvzBEbTtocEzGrzZZ+ySOj1JqP60u8xth1LZPNCDt7Zn3q\/ESR2WCv86WJAodgCuTCWxw1BfqS9MLvbC0cwEZnmWI5sJpaXAE5QDFQ8wPxneMs6z5ti5IdFXte2HSSW3K51s1Ef1cifx5HcScjygDd0ARh2A5ybtmAGOQD6RY\/DW6wQVWY1Uc2cfbVYmDy2CTFKR8vaIbSnj9wcGNQq5kv4js4UHY6Y6bXLT4nZd+DJKoun6AQttaqcLN4DMEyOEi\/JcrmHgiu+wX9oXbnYDcGmvSlnfET6RuVM1hwB4i8GDhS0oDWczbM9bYb\/NGTxwUlsLlAmc\/OO68F8\/H1uVyn5nJpEyCEdEC+jkawtz9HQuDogd6BJ\/ylcyecnkWRhcYAsKVM1hm4hkxU3RSJXw2WV5uCenaC8owgncOGY4myYLbpAB+E1nKJG3Yp7LHKF6pnqxzecMEkejyhoNkzu8zAWFtujKzUDSG+sSW8EEnyKOHOq3RPZko6PEztT7Mn0Tqn96TB2IPnm6TUIx40zfPASOse9S\/ATnpCEzMWQY9YW7MKUqih5o\/GA0oa\/qyQoJO9YsF7fUfcj0HNzEKw+fWw8dyVqXoOCxZ9E7xr16m02ba7EDt34MoWqc1Esspbqq9JhTKfzz0dOqfsW8M8Ce9ryDJJZHMCb3cUkXp1nkpira70yIC9hLoDoEMXffHhwIpnn8WS4RkdFpPL6x4u9t0opj40srLUp3FKYTY0pkr0j2BF0gn9+pb8Z07M4rfqS7xeKncQtf30KECAfJKXo3Z6Bp0eGW9HAdbZ8+LetRzZrtCUlhZiscxesBelY+5bbowdrU\/sUH6tKle0mXBUdg4abXlnSoaGHiK0Q6uHWcZYsQs6fKRrvlNw+VwJqt+KgYHWp0mKnxPXSzVMTrn2fH5kZP9cTdxfJU9iO59\/TN7IFAo4jPu+RWJCAw\/+3cP83CiiRHwfd\/h0\/Cm0d8KdhQLtqTGhT\/ESM2MfetDEOGJ5yhstKG00rHXwkbLZTeGGHMDgSS1QrRB\/\/HNDQBdv6TlbWXJXUyRoICL3tViB8Js9eHT++n+djepwt8vVJYSMiWmd8E9GUNqZLe4l+eOFHkhIdaN2bPM\/EoLcYqEA8nCv2z0E\/UHWWoPvM0b4OrFM2Jem+CCl8fsujJ8baiWj4YWZJjByIuTymBK9xGfIl2D2181D\/cDh7sx+bKK\/V7GcBmGj8IwW+8wbK3wTwuTtSAVVWxq7gbgolfSP2A8AUvAgjsv1q\/1l40\/sS22L1lbz5oXS7Qww2EDaMFK+0XumWAM5ZFTWkbksLH\/cQmlu1\/q7JKXF\/yM+l\/fzte1YUqs3idSD0l0hSgfP+5HAPc3hb66knUlN9nKzLfnBPpayFJ756sKOYYf1nLCRlp\/KlWMJzFBdFESaOgncq\/+mBaYU\/jLwE0gUMDgz+7zieh4tMzojHo3H8ghlUoegJap20EkwYdeAvPs94ePYxHZ0wn5JInnsqzE1K+h4Ncm+izO4emgl+4Sq8ATU0GpheVs5NYrDkTSPVFgSdPoAhL+u2XCQA07APaeB6X1EWc\/hpNMwo3SmtTvx1W2qltl4BZ\/rW+bX08pq\/NwXcRB\/9O3I02Ws1if9nCKwS4q+xmXlmJH5TN9SuhCYHUloKF4PHX3wwhuDwwTM8T22Ti2NN7FU+IrjlV7vD6IF6sgsxS9xL7FTwbpbeCV4PIiUXJ7f+nI+u15I9t0LswqW0HbTkaW7Vd43ykE3J+hqAupv7uTYikfl9Pi7D70kM0utuFZs9SCFg7Py8Dx1cjk+bc13HIvxP7qWYU\/sOcxpkjsQ2deob\/cqNHp\/2MWsuoILd7vJ90FR\/u6tYZkk4zH5cDkviZ8Fgen\/qClUYFSnPg21aZV\/ccO7OVviQH0E\/DoagWyfwm1TX+sdVjAhHKWGFgMRlAbLZRjW5VCYwsI4UW6CXmg5L+J4kUBEgRjPuh7RyrlzP5hvGM41KI7\/7+Q\/S\/cMp9vtS1wDliOryk+B9ilNOZFqZLu6PX5FEyDSlmk4ueX7P27f0OX2DyarMcbu\/tRNHcR2tdxGaGYal9h+lGO3vOd1YuLhDAKjFF84bSWz8sBX0p4t++K+RCS3ot62TLJG3fpjZ3HbNI3\/PyATTg6ue8LMRnA+jkGDHD8qMnlYYggXb+\/EuqglJSRQo\/7WiiFiFYQj6ctOJKl0fZEFE\/JCKCdCGO90JGu6FU\/t3h5K53HfVVVBrkEX3jpxoXU92ukBShH+c03UYak4rFgUKaJA6cT1UVb7lmpPnwbXx4Qwlo0hy9UUIWn8+tauT4\/3ymC6XUt2Qljlc19XKXsjLjptdY6hidFTZTqNzWZ\/M4NK5zLKEroB8LGTVqjIs7Hs9dS1YcdwEUjqBbt1NWKquPvFSQOe2cjSG383YHrgda7kwICZZcMN0hmZjzJlcJiatGMN8y3d6cLJUnNhMUcSYlGk3Tw5X\/\/+BjW\/GdhU2oE1io7F+l4ifOWqrmMDJ0M+YRQaLJI7ytSMHxQaVK31p8hUy+otm4S4nz35mFBX\/LbexXN9suvJy\/nRuvD+FDD60GNllhgqVOm1vD+GyXR7lxEcO+VqVJcA7VMPoXiKJKy56lHZhZ95fzIN1bxpfYMg6mKE2JGgpw91okfdDrhv0OgkwgGdT5cJofxgczQ0yztlVdBiFctxxpkp2l2tKTe0ybbkAwdXgzdLJ0G4mDv\/WYbCywrBWtDrjNQwwS1ZUtSgzT2p4WynYPWNqVgN096c15ze\/M2Rl1IgVJtfPF+6wG9jDOUQC1L0aOOpN0oNnw8Sn\/CGILHALxNDfD0WDYueLznMSun6V+cySRWbiBHYc1UrSulKrgHoMlysJqqnylAFtgPaud+BqQdg0xDi7yVKuyU41rmXkTJ0lG7MYBlV\/kAVbiWUa2+1RGSu3HeLab+tls7SmQltNI7ZS8HW4L0c5p0Io5AJIM67Wy7qgyXyZRdFqQkj3U0xykIPwNZ3VNVTvNe4cwCeLYUvQRhooHxVxE64v9Pnnvl1ZQgnojnHg46Pn4jxZxWkUKWakDqEh++oSrRa9l496i\/C0g5xbbHh92eqCmM+HppcY6Iv0mAE1g5kbO0qmTeuUBQv9lkyQ35KrrZsYKc16Y5UFsH8w9EtAkeigYosiz8693w9tchseEt8bablLM5XSBsNc7M9U\/iChIT8Fl6QIBSaUaJUy2LYnoxxbB2bw1iY5C9xM0jsDGgCL4KYHScm0I6VHgJ\/l+03ZsO3UXKRRFXXHbHpKY2rs7xEczzf+FliLBq4xC217BhBHVgTuvGT5eg6hYNCn7ez0EI84\/95C1MXxZqlP8iEqCF01XumY8LP9\/wUD+BvAEjJ54bmUM4dxG1flT8lubAwwiUvcPNUnfIa\/6onZXOyyiRUdbNzOylqEN+slut0sZA6ferm9po55DoywJzLEwC4FaWup+BF\/t+o2FSJPiVKxS8mkiUPREWKqOXZtWZo1EzKmQyZ6wBJQkpRzeH0\/OrQEUUbjL6orb9GopfK1sSSgCte3Tt4bLDotb1\/pTtLlaSmD5ZYUZpbFlWqOkXbZSVYcqL0AQxEgBohmB9z8N\/Lxv62lXCi0wBOW7oOuCXvIn+IC9bX3Efr9fehMqMqp26udzajLjjOQrSB\/lxXRrPb\/AJDMzV7LpBrbmzvRIFWswy7McUT+ZSNLJe0IkxPdPnqsKgpIueIEYua1600BuekjUJT09jo0nqC5Mr+Twf5M+PA0W\/DGf5Xwxw6937xDoHOoMHWXyjc9evErG0vFCUJCjtd1E6s\/nAaHc2DePj6CYxOEEZ8bbzSAQZ\/xr+BtdNodn9sVVK4iGH\/N8ugxdjiminnilxj\/i08hjtow0qzhM9qyA78Xa+\/CoiNFEyhSarBReiAhZ9XyjE8F0pMRg3m5Zy2tMSg187jwK0wU0zWgKKp5RXbg3lCyiKH1mjUPvib0VtNdjJuErkvrmHUJgtxwBx3+M6ZF4STVGKsX8arwMwH3O0uJlCrayK02x2AhH8E8SCopsbX2Bks4VuxOF1hjCD8tWcjFHYXw4gm\/U4pOf2rDOvVR15qxv4Xrf4DzLczjVSM9waKT94USYEnTutuJ2iKV5BAdbI7oXt3M+9Q0eynSdOwh+ixTMNmgBwqoB3rKugX1vNdhOoahbdxQropW+8hlnOIQRNoXPE+sIxvFFMSqhnnfG5gzaLJeqIftWXAotnhqKMr1zrWINAUgVFjURuYAMHPqveLWzHxg961Z09qyTnh0ZfR9pxiM8gweOXi\/yFouz8Z3NvCiSRMONGeQdKDw021YmyapEE925lQuCANnfism7HWkqDh9o\/zsokgsYd3+a5x7SxEmlHLpGLmbJtJ1cPN4\/H8+uDNM2P86k4uSBH1p7pdJXDFB+jX7NdLgYV\/0LkmovNUoCDSkInyMyiJbQcJkGDpcG\/J+kvcVIvkeemOFiPm4XnNLEboHbIa\/i7NWYjp\/+qWMAsLtyngoRTOzUGotb4ouLTt1\/N0YyLv\/9\/nsvlqPy8PXazBfdEuvcp\/fVHfoZUzBFrjRV5o9D8xkNxfvp3d8Mh0NE8D+SRzH0DLdKdaM\/o55uFpNnLYZ6VER4U9WsmZNb4IMKEE4X2Hg95RzZ+WJPsinkJoLCgNhmqhUaqcFEoDnkslCggXTclO0FnXRC+iO49X5mZgLUeTdSXRoKpWZ1CzZRfAiSXV7XFshzWPYGIzDma2lc7AK5rQk0N+Kq37z0EbuEIuZctQ3JYiSFM1KG7uSjJnIjUeeGyPEfMd8YYbX0FNSVbbRE+oS7og6hpEnPoyxsDHH7IBkQ7tUZQS004nVOCeNhw3MbojcDyBVPnHq3115ghfAlhmmEGl8+VuGeuXAeGOyrmadX5CRK1zizhO2wCmzVUi+hZLiE0N1SuXOowxmVfch7pr7OgcU0vyz6pKCpbk2PrNueaKMnyKKdAx3TfTVUWwrv8UCBkcLc2pfFK2M+Yub7Q0Q0jl50eJznXxoAYpnk235lg80GWaPETPe6u6DSLp4qe+nigoUkzQOH2iH8xdNxd9V6dhV+bPgxhzRy1ezYTl4Yt6s3IId8TG6sRtbeMh5+fJ1JSjl65k6bdO80B38O1TBh4DJaSmvFxdoYdxm3NFV9x\/r1Pi\/RCV9C8Yg4HkT2\/v4CuKwVebjNghPpC+YC+dc\/lnKT1zrahbIwb8UDCZXMxvBLc+id9kjFJDdKaFR302Pfrq3SK7DjXl\/sTjzyuR95prYN\/DYc7EUT985oalGldST0Y2ZQ60U+HUEKVSndsTVPYrs9mvvJQY+mr5AbgUN8iiQMMAzYV06vbGxB7Mx2ekGwGeaXS0q0s3muLrYb8yVIEag1foj6aRvK5hjVZDI\/YNThnjGVS9SMhDg7qQHv9vPh1rM5ASQcECy2yRpEj1zxH9kIt45Pg+37vri9gSPaLokow62spBboqVXvI+cADKkedPwA5wZHQaYmNTnCIs1BEXef2cHPgWyTZnRadvmTZHcBhRcEjahzgzE\/p1l+BMHFTFCt\/gzyKEdEDR+6\/XJ2Tw6ii46QDHbBZain0\/IkBIbUzAQQBoH0hoObemmj1PDy4w+X0O9bvzjwQtBI9+6FPegucELfaKfszkJwJW+7Dxjjk8TMWBUGG18mysBAUbLKuHNcmgz9cA7ZC+vULqxDnMMyQK0U0Ty0RAuXDcNZLvlIwueWJJTDpvZx\/MBv4rLJ+eMYk+rKW+ryjCBN1kbEK6srpMjCr1x7QrK\/P+6O7ZNLm1ds+i\/EtzbNmHwN59Qr4NUakxpwEexBSnGgIdM8e9Esfm1wI+9asbO8f\/hwCxeRI2IdPM\/nl6UDmMMhgtR2W+bRj3FbcvME9OpQ\/hb\/qt9\/\/bW3WRh2pvCyXBy0B4bq6GG+1HdKAggMSQLhkil\/dRX\/r6qh7CUdpTPr9Gm4lN1wl4J2LK","iv":"5f3a56e84ff3cae14bb11fb794813db5","s":"51970edf08248834"}