Legal/privacy
April 15, 2013
By Tricia Carr
Richemont-owned Cartier’s recent win with a trademark infringement lawsuit against China-based companies indicates that luxury marketers should not ignore threats to brand equity in the country and send a message to counterfeiters.
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","iv":"c5c8bd3b930641ba8f5f102f0f47da65","s":"a1b545ff3d34f36d"}
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