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Multichannel

Webinar on Jan. 22: Holiday marketing recap: What worked, what didn’t and lessons learned

January 10, 2013

Burberry holiday campaign

 

By Staff reports

Please click here to register for the free webinar, “Holiday marketing recap: What worked, what didn't and lessons learned”

The 2012 holidays marked a turning point in the history of luxury marketing with the increased inclusion of social media campaigns, online and mobile efforts conducted on smartphones and tablets than in years past. This free, hour-long webinar tracks luxury marketing’s progress over the holidays, lessons learned, left-field surprises and best practice for 2013.

To read the entire article, please subscribe or
 
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  1. Accor developing Sofitel Diamond Crown Hai Phong in Vietnam
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  4. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  5. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  6. Preloved items from Hermès hold highest resale value: The RealReal
  7. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  8. BMW models top luxury auto shopper poll, Tesla slides
  9. Dolce & Gabbana, Smeg present 'Blu Mediterraneo'
  10. World's largest Jo Malone store opens in Tokyo
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