Luxury Daily
The authority in luxury news.
Dec. 24, 2024
  1. Bleu de Chanel dives deep with new campaign
  2. Luxury Unfiltered: When brands fall spectacularly short on client service
  3. Rebag reveals influence of celebrity style on secondhand market in 2024
  4. BMW sets record with funds raised for education at playoff event
  5. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  6. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Baccarat pulls incoming CEO from Printemps
  9. Bentley renovates countryside estate in Cheshire
  10. Balenciaga Music bridges cultures with Chinese pianist Wu Muye
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

Wall Street Journal vies for luxury bucks via new real estate section, sales chief

October 8, 2012

 

By Rachel Lamb

The Wall Street Journal looks as if it is trying to gain dollars in the luxury advertising space through a new high-end real estate section called Mansion and a new head of global ad sales.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Bleu de Chanel dives deep with new campaign
  2. Luxury Unfiltered: When brands fall spectacularly short on client service
  3. Rebag reveals influence of celebrity style on secondhand market in 2024
  4. BMW sets record with funds raised for education at playoff event
  5. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  6. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Baccarat pulls incoming CEO from Printemps
  9. Bentley renovates countryside estate in Cheshire
  10. Balenciaga Music bridges cultures with Chinese pianist Wu Muye
VIDEOS
More Videos

MORE IN Advertising
Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
Roger Vivier enters second act of cinematic campaign
Ginori 1735 spotlights holiday tradition
Magic, melody guide holiday campaign from Cartier
Cipriani Residences Miami launches home decor collection
Balenciaga Music bridges cultures with Chinese pianist Wu Muye



RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman