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Waldorf Astoria exec: Luxury marketers must understand intersection of service and technology

April 23, 2013

 

By Tricia Carr

DANA POINT, CA – A Waldorf Astoria executive who spoke at the American Express Publishing Luxury Summit 2013 said that luxury marketers should focus all technology-driven efforts on leveraging service above all else.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Happy Holidays!
  3. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  4. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  5. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  6. Mood of global millionaires in the pandemic-era
  7. Desirability, operational efficiency key to luxury brand growth: Accenture
  8. The RealReal opens retail location in Houston
  9. Preloved items from Hermès hold highest resale value: The RealReal
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