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Multichannel

Tumi bolsters Case Studies video series with Anna Sui film

January 15, 2013

 

By Erin Shea

Travel accessories brand Tumi is bolstering its Case Studies digital campaign by promoting a new line designed by U.S. fashion designer Anna Sui through digital promotions, store windows and a kick-off event.

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  1. Capri Holdings, Tapestry abandon plan to merge
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  5. Bloomingdale’s gets ‘Wicked’ for festive campaign
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