Marketing
May 10, 2019
Launchmetrics believes the "influence funnel" is key. Image credit: Alexander Wang
By Brielle Jaekel
NEW YORK – As luxury brands learn how to cater to their likely future consumers without alienating their existing customers, they need to think about different voices instead of different channels.
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1Gy\/K4WD1XIyTS42G71vM\/FO7sm7BfHAjuiKsNLwZH6xki7yOfcgLSPb1Ak3RaXKSH+mvhooO\/2j90LtV6fM1xU5tP3Vc\/RJ3kbl2AL3Tu2BQT8ghwWIjIJ8gXgEewELOeB\/ZSmCA19cES47\/B95KD0N3uwK8jknBJS3BCbd3FnsXCgXKvNxSvFuwcCFG8IPMkqC8\/zX7afsspbSkH4zEctS2NQDja7YTt+X\/HSRfM0xfnm83KxDQLdij\/eQtHw8MV2LDJhLq0UH5PCW2G1pRpIrDW23GsLI44b9RZuwTYrNEhcL0Z4pOW5bBq46rWzon0B1hpBZb2wJTU3AHNdR03VZQ1YYb0O77KhsTtFZd3vS0L40pYc2jHxv1diExKrf5XJGmOUAcBchaZeZvl7AMx3nJOCbTidn3qD9Fbxy4087V2KPQB2\/WspEp1JHrkeBzQ43pC7q81pYErqJ2F3WxibbWggl8YtNXNoSX94fW+3TmOnkpaf1FXMNdPABS4WbUpJ4pLsh65OjUFRuykKPBxrx6Nlcrej1KdPQhnfXoSGCXpk7MtiLeoNmCy104FYtj1hiIueOw6E8iEQ9T8oBBZgA9TvuO1rITOv8YZcNNth7TYKCiEuTtue8xbpchnsr+aG0O2\/mrCxnoQKQFAi3NdVhkttWNg3hu2yhRxGrbC+sgt\/pww+0lrKOEnAKOrb9bUTOm0VpSo0d3HxMA1GvcG4Fp+KhlCw9cmeQMQjtUoP3phJtxoHfjLVtBd2YCf0tvY5wEGOiL5yp0zEVZiYLStp9z2LLy6LDiOAlnLRQn\/mf2gy\/L4zEuxLtCH+LOoyj8joI446rVkrr2Zy5DBu+7RMSFB6tfSMtQv6l2cHv8cgjPW\/mbuUE\/AfmPetV9Cm2r0GVV1EQy4+OtRhgCBYa98QyENMXOOS0qDeIHm\/tf4F+mi9TDBvYRylM7lA1E25IRQDCfJ4XKbeGzy4TKuOlPNpmGrAceaNssMSAzeusFFhkSJJ4pyAy5oXPn813nH4blzaL+McRcEWvsooZ\/fLQQ8WUk5CBqM1FjBiw+1SB\/xbYiC0Nfw4lVBetS5J8O3IRBktsTA+PwL8B5V7bn8ahSjkWQKvmd3OGYABs3nHTRruzhJ5hWbo1teiwU1vZZLv2SWmW2erMJ4rLjJiUsuV6p0zTUcGayhfUFs3olr5eXgh4Ba0TNOYH9niesoaRYxbWXm0NN3f4k5F1qHpGvV3+4vZhSzt684eR1wJ\/Qj9WUi2oopi5AsGS80FazGBOo5OOuMMuFeHmQN7+rLD\/SPYWLfdLN3fjziPu3eAb1aJp3aipMts7aloxjyOg1Yv2i+KWXQrI2sIm47Ls9zbwcweekeWlrR7ksHvnyQ0H+EtTjOST0lJEUpAsUhAPVQU0RgGhdPxtu6hwkTtLMpmrkR3NWAwByNguqTMnooEc9jjUbdEb6znf8jORAa4gfchXkG\/5+tbU+vBfXzIRzQySTtFDWwJGv8vzYjndNgoSBfxtrE82NTNNBzWqsJ8GPeFd5aMXibjSOlhfBkbXrjpOJN2jOrD0Xe+\/Dvbs96AosefrFmpu5Fa3ArzMxm9fPyyCkKVQpnpVRLH39PXw6wg0zZ1OrV6ljRyf3SgfKLIrY\/XBnGCMhnuYp0WUCFuJIclKZ\/0KnSltD\/25RlKorKT7+rYm+oik4VN42ZuyoYESKXyPWUkTF+U9WjIB0jZANyknFxUlyBNY0JKxDhyrXfVjdD4Jq8ZCfYVVF7lYg9WLToZ0NIVrXD8KOusvQawRJFzBPiXQTMdf2sA0IaLnSZxQWwxsOi5PoOEk5CS0Ireui2Cm3RGP7mnZkoJHjE8WJiqnRxKo2W7tRS7s\/7T4y4uzDpxWfAEavSqTQv7F2nqLpoPnCEG8FmdOjloXIRlAkn+CUPq3v\/ATEWk0CpqRIl4","iv":"39be12d3dcda71c565d30f346784c996","s":"dc7257f25215c0fa"}
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