Marketing
January 10, 2025
Mr. Macfadyen stars alongside Mr. Federer in the campaign, each showcasing the versatility of electric mobility. Image credit: Mercedes-Benz
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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","iv":"c2b8acd098b56324f38be2d250fbb959","s":"f263c792745fbbbb"}
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