Marketing
December 21, 2023
The brand's campaign film offers a more contemporary narrative than those before. Image credit: Publicis Luxe
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"f7931c3e5e72d7e4122ebab7fd6d2201","s":"74fae94ce3e75b04"}
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