Marketing
December 22, 2017
2017's holiday efforts focused on substance over style. Image courtesy of Swarovski
By Staff reports
With Christmas just days away, brands are making their last push for holiday relevance with a number of intricate campaigns focused on getting customers engaged on every channel and across devices.
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","iv":"40ed3908ab0779f28efe5f07e237ab43","s":"4a7637a9dd42c462"}
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