Luxury Daily
The authority in luxury news.
Nov. 16, 2024
  1. Neiman Marcus honors Leonard A. Lauder in New York City
  2. Capri Holdings, Tapestry abandon plan to merge
  3. Burberry overhauls strategy amid rocky interim results
  4. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  5. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  6. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  7. IWC Schaffhausen wins top prize at Grand Prix D’Horlogerie de Genève 2024
  8. In Geneva, Christie’s records new high with Aga Khan emerald
  9. Art to comprise 11pc of UHNWI portfolios by 2026: Bank of America
  10. Viceroy Hotels debuts narrative-driven brand identity
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Blog

Top 5 brand moments from last week

September 21, 2015

Dynamiq customizable superyacht Dynamiq customizable superyacht

 

By Forrest Cardamenis

Brands got creative, experimenting with new ways to reach consumers on many different platforms.

With social media, mobile apps, collaborations and an emphasis on personalization showing across a number of industries, these brands have likely experienced a boost in visibility for their creative efforts. Whether it's emotional recognition technology, involvement in and collaboration of the arts or empowering the consumer, marketing may have provided a brief glimpse into the future of luxury.

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  1. Neiman Marcus honors Leonard A. Lauder in New York City
  2. Capri Holdings, Tapestry abandon plan to merge
  3. Burberry overhauls strategy amid rocky interim results
  4. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  5. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  6. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  7. IWC Schaffhausen wins top prize at Grand Prix D’Horlogerie de Genève 2024
  8. In Geneva, Christie’s records new high with Aga Khan emerald
  9. Art to comprise 11pc of UHNWI portfolios by 2026: Bank of America
  10. Viceroy Hotels debuts narrative-driven brand identity
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