Luxury Daily
The authority in luxury news.
Nov. 20, 2024
  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. ‘Copy Nothing’ campaign defines next era at Jaguar
  3. Jaeger-LeCoultre brings ‘Reverso Stories’ to New York
  4. Kering slots new CEOs in at Saint Laurent, Balenciaga
  5. Pomellato reveals exclusive residency at Bergdorf Goodman
  6. Dolce & Gabbana, Skims release limited-edition collection
  7. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  8. Luxury brands losing ground with younger audiences: Bain
  9. Lexus logs 25 years of 'December to Remember'
  10. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Blog

Top 5 brand moments from last week

July 2, 2018

Shiseido shows off strong souls in new vignette. Image credit: Shiseido

 

By Staff reports

Luxury marketers are taking inspiration from Hollywood with campaigns that are reminiscent of television or feature films.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. ‘Copy Nothing’ campaign defines next era at Jaguar
  3. Jaeger-LeCoultre brings ‘Reverso Stories’ to New York
  4. Kering slots new CEOs in at Saint Laurent, Balenciaga
  5. Pomellato reveals exclusive residency at Bergdorf Goodman
  6. Dolce & Gabbana, Skims release limited-edition collection
  7. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  8. Luxury brands losing ground with younger audiences: Bain
  9. Lexus logs 25 years of 'December to Remember'
  10. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
VIDEOS
More Videos

MORE IN Blog
Top 5 holiday brand efforts of 2021
Top 5 holiday marketing efforts of 2019
Top 5 brand moments from last week
Top 5 brand moments from last week
Top 5 brand moments from last week
Top 5 brand moments from last week



RECENT ARTICLES
‘Copy Nothing’ campaign defines next era at Jaguar
Follow @LuxuryDaily for the latest in luxury news
Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury

Dolce & Gabbana, Skims release limited-edition collection
Pomellato reveals exclusive residency at Bergdorf Goodman
Kering slots new CEOs in at Saint Laurent, Balenciaga