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Nov. 17, 2024
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Blog

Top 5 brand moments from last week

August 28, 2017

Rolls-Royce's Dawn in Fuxia was commissioned by car collector Michael Fux. Image credit: Rolls-Royce

 

By Staff reports

Luxury brands have grown accustomed to the intricacy of digital marketing and many have been working to intertwine personalization and interaction into campaigns, as shown this past week.

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  1. In Geneva, Christie’s records new high with Aga Khan emerald
  2. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  3. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  4. Genesis House presents winter light installation
  5. Leading with pedigree, Range Rover promotes plug-in SUV
  6. Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
  7. IWC Schaffhausen wins top prize at Grand Prix D’Horlogerie de Genève 2024
  8. Luxury Unfiltered: Surface changes are not enough. Luxury must master the art of rebranding
  9. Opportune time to return to arts patronage model, says Artsy exec
  10. 2024: The challenge for luxury amid global and regulatory changes
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