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Dec. 25, 2024
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Blog

Top 5 brand moments from last week

November 21, 2016

Still from Spike Lee's "Brave" for Moncler Still from Spike Lee's "Brave" for Moncler

 

By Staff reports

Luxury retailers catered to VIP clientele and reached out to aspirational audiences through partnerships.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  3. Dior goes for gold with flashy J'adore campaign
  4. Brooks Brothers print campaign uses QR codes for click-to-buy interactions
  5. Krug ID app creates mobile reference network for Champagne lovers
  6. Mercedes exec: Social media efforts should single out brand advocates
  7. Just how disruptive is Airbnb for luxury hotels?
  8. Image-rich, Flash-based Web sites not SEO-friendly: expert
  9. Michael Kors walks with influencers in new campaign tier
  10. How can luxury brands tap into the back-to-school season?
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