Marketing
December 23, 2016
Fendi's snowman sporting its Hypnoshine sunglasses
By Staff reports
Market challenges and global turmoil aside, luxury brands and retailers put “the reason for the season” ahead of overt product pushes for the holidays.
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","iv":"2614ed28199e55ab96f27355e4d31ddd","s":"1cbf4ded174342e2"}
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