Travel and hospitality
July 24, 2019
Belmond El Encanto in Santa Barbara, CA. Image credit: Belmond
By Staff reports
In a world where consumers are looking for their great next Instagram post, luxury travelers are seeking deeper experiences and trips that are unlike those of their peers, putting pressure on hospitality brands to innovate.
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","iv":"69fed50365f5b5c9a12de45c7d5d0239","s":"0d088180df698ecb"}
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