Mobile
April 27, 2011
By Rachel Lamb
As an alternative from a branded application, some marketers prefer to add an optimized site to round out their mobile strategy because it is cross-platform and is a no-brainer way for brands to literally be at customers’ fingertips.
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","iv":"08c28292324b2f43a6a895f8447cc961","s":"95151df9f2922c41"}
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