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June 22, 2025
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Apparel and accessories

Tod’s continues cross-cultural appeal in Italian travel diary

March 14, 2018

Tod's recruited Liu Shishi to explore Rome in Italian holidays. Image credit: Tod's

 

By Danny Parisi

Tod’s is continuing its trend of bringing influencers from China to star in European-themed advertising campaigns with the unveiling of Italian Holidays starring Liu Shishi.

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  1. Printemps unveils VIP shopping suite at Haussmann flagship
  2. Plans revealed for Bulgari Resort & Mansions Abu Dhabi
  3. Improving mine-to-market traceability remains critical: Natural Diamond Council
  4. Annual sales at OTB Group down 3pc
  5. Belmond exalts Mediterranean diet as 'Euro Summer' heats up
  6. 'How do you Bentley?' global campaign launches
  7. Prada launches beauty platform
  8. 51pc of luxury industry has experimented with NFTs: Bain
  9. Penhaligon's invites buyers backstage for fairground-themed campaign
  10. Luxury Daily Awards 2022: LVMH, Saks, Vogue, Bain and Bernard Arnault
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