Multichannel
September 11, 2012
By Rachel Lamb
Leather goods maker Tod’s is using channels including print and Tumblr to market its new capsule collection called Tod’s No_Code, a collaboration with Jefferson Hack.
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","iv":"36348ba9226a1bf84d073a816baf9982","s":"aa76c74316457a31"}
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