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Apparel and accessories

Tod’s celebrates casual elegance of Italian culture in ad campaign

August 21, 2018

Ciao by Tod's promotes the brand's fall/winter collection. Image credit: Tod's

 

By Danny Parisi

Italian fashion brand Tod’s is leaning into the carefree and breezy aesthetic of its homeland in a new campaign.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. How can luxury brands tap into the back-to-school season?
  4. Balmain enlists virtual faces as brand spokesmodels
  5. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  6. Stuart Weitzman names Kim Kardashian as global ambassador
  7. Preloved items from Hermès hold highest resale value: The RealReal
  8. Rimowa takes animated approach to holiday ads
  9. All-electric Mercedes-Benz pushes 'Defining Class' campaign into modern era
  10. Tiffany keeps it simple to attract interest in New York Times ad
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