Software and technology
February 11, 2021
TikTok is gearing up to launch a livestreaming shopping feature. Image credit: Getty
By Katie Tamola
Short-form video sharing platform TikTok is exploring an expansion of its livestream shopping events as social media moves in a more transactional direction.
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","iv":"c61a112e73877168da62e92f55ba53df","s":"e8d1230036be3ffc"}
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