Today in luxury marketing:
Could Tiffany lose its famous blue?
Certain things in fashion are untouchable - Chanel's interlocking double-C logo, the red sole of a Christian Louboutin shoe, the pale grey walls of Christian Dior's boutiques - but one of fashion's most recognizable creations: Tiffany & Co.'s pale blue box, could be up for a makeover, says British Vogue.
{"ct":"cnnZMy0DzDKgc+cfeyUMEeqcunuLclJ776QTPrNxp1E1TOOMrzMF0AGKfgRsY6fGYCh6f9FU\/yal9TQW6nRaFiY5Npu730yLNOaK1ewgrkbnkM\/OHrZ6BhwSSHVQ9Bq5r6JS9JbGjEqym41moNKH4GZQYsYMOBPvcr8mDRCH8vlNPlk+1xXyUAG7+uJTqH\/+z51xSMnAf3RbsBAUN6j+bATm8TIYEE1D8JhGER65bpMYGOKGJwm7w\/+DQP9wDYib9OhHGLqECefdaLOSKf8uMSVuPOR5zEaP9\/AnZ3i9H1R\/OofTN6U7zPgEfWlB6MiHY17aYaUwynZ75L2A8pXKQTlQpklb+AoJuB5XKnxB6taB8kV6OsQtlcAPwcNkFF+FiPurmyejaNUycSduRDhnN8A8BZ1hHcfsmICeZgPlQqHZnOOIgAYbaJUfsbApzKkdEc\/pjlhr0HM7dNKaEKIXRcRKNzhDKNowj9by9\/qjMkGbVyLPsqrPH42iZ9iAnx87Pch+ERpBztxqgKrWyRgCw9uQbHNw2Sm3pdZDm0Zv0RPCNYDdrTyWIJ7bRN9NMoJLFBS+6PqgzBBz7AysejSP8bvS\/EvdUXk+9qJiHIl7O\/i18iqIuXjz2R0OL3WnC4EyDTKaofPxpwikiNcZwedYM8FDXiu3Li2GPcGn46r25Y4OEkEzWugkSj7EqUXEXFdyc+zxR1AaoQCTd+0j565LA0ysvApaBcdEMmqcv+81OaaXrT0HIosvLiI54FS0iRP2i3VID+oT3XTCrsALoBQ\/pMZR01LqB31rs1hZ8R632H+QvTDjxpEeWJgxiVLkHdEWu6TT1AEhvAHPqPBCrYe49t1k1GtDIQtH9i3CdTEuJgcM55NndbZdRUsRRxcuGkvi\/kLARIguAKA6ciu4hWf8gNLCHb2VtPVp6e0lOwpuCVlotRz8B6xUoLNY\/Is7hK\/4BS4Wvy\/GAZFqch+4pwZhle1Gqz17Pni6DJbf9O83NBkhY3j2EzzELE1p+5zlfuz1xmhh0GNFNvBNqPXgSxz0RQ0uCW7FT6NCa5QPwrhM6e27jHT\/6Q0K0MWEJcSPS1\/\/tE\/B8MI4WJTOruLIx20rkwvJ7JKYdfIyFAVlf4V18YrmiysZCjuahKhNbyrEoGYlOHg8J+ollR23y4TreIXlJ\/mUptCdZVRvNX66dyoRtvzJXDr\/QEonocFkroU1lyT7xo1XVc4ujRkiiCHdmiadYZ2eM\/TOl1BKiRU4NeCQWJFViqi9in\/MJF9Sls0F9uk+mc+lqfNxQ9d+uPIvuguD6rpYlxU8yPx4kR2f101qxuaK6rTzXskdjnT8DPk8L6bGfx9Y7gbtzsaY6wqTCgaABE7RX6PgJjPYaB1+gZGxhxgWofFUywEe6qXbhmHW9P171ZK69m+DNy0Zxsc4uax4EzvQ+P0eLemLwFzO0+123efS6chXcRoGgO47g2SB7og6h4kbUqeHQ2BLlXN2BG08DzoFVyU7YP3IOMbCPkd\/bOkgn+a3+\/Bmu8ztlAySyydps8HltRhiNp54JsNKaNOTdZ9LLMRXhq9d4TsC9EqbfKGhmkos6d0hA0uvH6xDJjtNXiY8gInD2kWHkixbWslEgOlSqwPIV\/XmUcOfQGYqPP4qn81Z2PrdAHZxaxBUWRFxWbNh\/RsLS2juX4qwIyLfkp6QH6kmTcOnzGS7cQvH+pd3hN\/NuPlGzMtPG4Ig2m8olMAPie1rjRZThJFpXye9HYwnAgUrvhFZ00llRl9Y7TiLqbF3TzuBTxEGkAkT2ptfinVJ8pJVeUED0zd8PuMXhV9VMPrSdegbENrAs0yAEMkUbdBEu+H2orEbnR81orSmWKn7pcQD+LHWsV7UeZZBLJCFuK0zJDNpCSwye0YMNBQjuj0uQYNC+EwBCizCjkxvxFLugMfMDOHFSBf4iT5kUgk97sTc3N0Y+FKW\/tZ1lYY1nCDfUziclPniWtyRjsHoasOD3Xcyx38J7PsPmaVGe6hgIQ2vluRGE6cARayy2JB1wpWOZ2UtT\/S\/SntDk9kLFVgeKKXGKucAqN0K0QY243d86hTysZvH8dRfi8UN9JuA+Pi7mMo0Cg+jgkek5g6jL1OSx3Xh52m3RNEBgqfQ+RVmrjRZSYx7SKJuzR41nKGagD6csV3cpEPIu7ak2X68jSckgm+g29BlCGtgrILZU+H4oSgg7ykEi5gj\/cgEngJ2DnAC9uzZBP7nO18\/SFOKR4Ha7Tyv2JYOanoJV\/\/83Njc4O0UjDVonneIDpJ5rw3pcj06VwFOKL2heyU59IHO2cfAtng2v7T3zU\/i6Hbj7QQt885qjhVBrgw7oBPZP4OmhxXPAzn4N4LBpHiCsC3JLklk7crUUld0Gl05b\/A\/XtIS6xOuuVQMkgChMjpdB18FVyjfBiJQFHvN+wMXyjP0iCKuGPgnGyveuc1HMDRRrtITaEcdCPENXyatB+ymNwtkkt+8fGiSARGCg2Zkdb92HF9GlxaraVTj9PSzUNOT2UUcj+5+xY4sN3cwWRAJ03aQFgT8MMwVAusOt\/HTqSgH7ZU9SJqL0FWL7BXtGcZIDfHXfhWASFR0JBU62pbXFjKPCSTKB8DBg7FZ4w3uoKy9T2XIqXbLsF64RzCZuO7ImKKwCQbIWgZtCN8xTrq0Mvb3G0HDxPr\/42vV3Oc1GpdaXAvff4XSW086fFSJGoHxIDe1W1eEihX\/32\/REqZSU7zdIZv3gDftEDMB2ySeBaQRJI1CKZR50C8LakhykcwZVPZbrW92nHZxOltkUqAvT6Pf5hLADlOz67YyZdGQxBdU67I6LVsw+deQK6+Suz8PussaXfY8nzZo+vp4NprE0YXmz\/t1ABf4nUdnStqN62XSk+VJZS9ev0sgbYegU1cT6wMrsq9d4886E\/SawhAC1WdkkTlGJI+T3ILmRnMcwW\/lZfNByg4cao47NAOB7mGILhtRvnXS\/WhbPaRl9AJbVjEv6CiTnKJ6MLGmQgQKO4oOoo4idbfghsuKLnhjZaLQVDKjtJghSJva2cghLkBg+OTMdNFGFQczDEhuIQaNRXusD8JyzyKkuETxBj9k3mPQHhJEb7Fv5Ue2hJI6SRpUE4It7Ez\/TIeDn6HQKX3ZnDBBKkFXRhh9qi2uSZ4gUYjFmQUArd4W13nbp2beLPmR5ckL3MmlJDJfeZRjVOcE1oyf4ZlFRCXf9rUMh3rrKeyT2v5oUwSXZVQ5e2d+vuuCwn50xpJ2cDRfFYNrKA4DJuvM1RMkknulJzNV5Kmo9SJ05toCEQlon7XgUwIjBQVTraQzm12bFjITsCvnbWV4D1YV7Qt+Fo3RD+Q\/wFsceCxGZvnFReevmxCeZy1AmDVDyRhgDLlbv5DR8XGY\/miUWuXbRbovARDCEJt5U1R3FUh69oY04cgJ1Phz0L2D4T6HBnfWQmU+tgj6eYuAF6qFHYOvSs0TAXYRxtJk6ict0200tKPA9SZ2nGLiVWsrJ0ks6Ce5St2Hr9c6A7xd\/6Tf9O9ppxaN+iP2prAmc2z2AaSP+P8slP7Bj8B6mWVWxsUyQaoBFtpSj0KvdPCbMQO1a76GsGblZGra91URPbcCazkl3AMHcGGUdnmYGkjRZz+eZWRyAgFVVIIQoDykEkMEyVY40Z8HNBmeIF5j\/FiVp4tTC8BRSpCedovWGeijd+EWwH5JXWyl6DPN9r7WzLa6G5eSpNkXUA5AcZqqLimZ\/BmX+2Wy7PDXIApd0eNwesPeSofefdmzBMrwLqXO2GNQTlYiZQFmqK1kujDiwAmCtLBX+06WC4UyxvJA2aWNdpd2J8gq5NOoRIqkQcNfrkIhLgqfLpVUYAP4uOnxjYGPV\/zF2qsMV0kNTPzApX\/p2O1n8XgYMuFMOj0RjK03Oa0G+6Gmp3vVT\/dcID8dMBOvHVqjGJj+idACl8RHzmzlwj4xez3zZd3934FLwGd6MNqCsD+xPdCePlNldYQz7\/+KC2X+AtUwnKy9uYRLWYkqOFhI6h74Nf6683nFsHC0umfr6kDfV01Ra+apV8cKcH2QZ0TTnJy1Z+zoDN9ZTyjja3J67VtBfjZ2Wt5w\/dZxARkFfXfNTRQ9Ge0oh7V+sT9tQGey0aOwjCSNCpBpk+D7oKaG3l1vFI7XMYwNSFujwE3PVQlCF2xhFZwjKgE9zoTFgO3RvMUYO7+jcCPWUDSk8rKrZL0pP4PUvhGVRyOGjL4B8bbdFNmMcBoiF5KqZ68QXxQbQZt7+qLnKog+u8u8LCWB1sJovdSEPiUqywhlSh7G0Gvjly\/Rd98jnNDnj\/h6e8eEokY5FbjHDUsnHn1w8idEV72EEZofVtIG9Bo\/DsKPrCq51MdIduc1maOkJnqpoc\/U2PstdLKM\/j0SGwqEvUVMSiD5UjhChV4MEhs++vPvbXr5HjUrua829PLx3nIuAgNmUGWBlBNANtPYBiH+w1BbB33UDiB3DmNT6qDJ97\/KWtpGfYmmZNai54s9yDMoLoL\/oIvu9xg6DiYVEIcl8\/BQ45tVr1lJnMPAgViJgnkeCxe\/+4x+2rCfrH0q0D+A8eUi2DeM180or4N5bPVLTPgCsFTLy\/o8SSfVacDEAlsR2PrePivzOU2EU\/tD2B6YIoxS6qVNvjR6cggklOVHjnl3wNrEgP+jXLVQdS+hoyLX2uxOYpZpPu1IfGNsQWHfFNpZzzAwrKV9tQ5jXnTNhcFH4CtpuXYD7ua0mbaBsh80O3RKFBYilqR91D4aRkt54x+PuptyswcA84E5JpyK4HXuNUi9uLFuVNnsmbGR9btRjynxz7Cd30L8XJyIQUjGUqed6tpunKgHce2TT5sJE6KUMfYs\/jjiKLI3GWw1cUdIA05oES2IkUoWW8WCEyimbIulCVANSP6\/4A4SJLwblZD0\/9APR+YiX1LBeJF+hw8Ks65w7Ymzx9U\/Hm4QM18y2oxUuGL3o8HFUvnlYqbYTKmN34p9qYMsEdKzceRsEc3ZKr0OBuglHSsF0iP0JG3rZ2lF6W4uShmC5OR00Mhyv7ZHuNZ2MlbRlSM1j6x2z4wSUNh7O0HDsFXQCh1EjQrUK0IGByRS9YIv3PGF+bzBvaW3wCsh2WU54zzNjaAeZ4htPq1KpYhCiRXJ4jDVdU1NDJZBDO8I\/UgfyDFnpPT\/TL4vNyX5rT8UQrh3e0r2SD9watuc2c5\/A3zJTmeJDh3U1kWQtzoh28tAElWqa+RnbHpIMWMHJKycfBAN8QdAMl9fq69m\/EH7vRGLy+\/23KgotO5ao1USN9t\/wtwD1l5+UGharAlQYgE9DfxzFlNuIzw5FYFZbIaHq+OC9\/2y\/X8MnRhHSHkj6v61oInot3b9JHKw1ooYgbN8SXfClWkqKxX3Pz9Gql1FKYJqLgc0XQS+WU7qHnyrr4DYV+5nQPH7CGMFDEf2bzBS5j+TUx7lSUUu6pKJOdEny3ix9Moy1dORN5FPPjPVel4tZ5xp2J7xkBT\/UwZ4ydiWOVy4BT4ewE0QOCbsMCxTdOkwpau4hPMyOOTH+xW4iiykTkQ9Q4Lzk9X9gExU0aWB7bCtJTxWnSR6mCbGvu0XXejulDkeXWGpPCds2Bd89Iaxu7ebT1phaqq8UkrZATQTD2KjexD45j1Ae7tWnvcV8rGwxDATw8TLQNXmjbWpdlHovVwteFNRtUgTVAbSyyNHKqYTomGyV13ITqlwz7Z1FxTdhZlSW1fcNlmwnRLYyvbueTXuHamE1Qz26RY\/95n94f9VKpljVTuZoGVM\/QShnr\/ZIJnoRhcWKRnxoRYKrfjF1WsctNZtGdm2lL6tB4yak56L68mPcB7PomqDjnRlP2JiO98W70wzLJPJw4o6RRReo9rdDT7WnSMn6AfJpz6ym7BKGqOwdO03TA8n3jdM4\/H1+rJ8h0ahbsnMeSSwWITkEAZk57g4IZnl1JNoa8ZP6lt+gUSeYC2y4nqvTY1nQgK022PX8rmMEJLqR304HNLB+T9Frmy9rT4h+Pa1CaogepltExoZObVV5u0NJOqlaAluZP0RteQuBiw3UzGGK\/xIUfpWdWOsRoAchizpvAseuJrzPCCHFtsreUbDuBMC6GgMrZeTM+sIXJQylUOvD5hgMHwc\/EH3akgwQGPRMTUx8IyaiWv47P6\/PJoRO7T0eGcjcsmuTnsRprgI1MdoyhpliobUFwOSDoZXdpw2+hZV\/Tk7k+Xgb35rAVEzpZQPjdHrUZzrP6OJYgHsLbTlVkj5QLcSFdHVeBGz6KUpOPjVxFZ\/W3p+qOQyuK32rV\/RfEsh8uhcwF6JazENt0D7qvQEv1AxT1xuX4envKRxaGKjg5czHsTcgtm6zQVW6uZPCThfwQzcf9NaIU3jai2brLPkIgHDlQFtQk81x7sIGt0pUj3NCIJ10Yq+sIwZWaWy3+yXQUjNED5LSk\/1IbHggaBYp7w9eaGjYYQlobvKpeI3APjcBCvy7Ln\/LFbBgaZkaPrFwCT5bnTa1eP4OGjoSLlh4uDTDKQRlxIqlSPpqd54oAzgdQsXtAwiXVATcMZpoUKMBCEYZeluuPHB6A4n9QOCnLcNkTlYrgp2ch9vJwDXEGg951WJpl1cMpsjxx3Gd4TGQ25yyRElQAoVU\/CiBXrC+fHTMDlOyw2iuECva5\/alpg0xhmdGUZ0CT\/9447FFc68hZFvyPDpWkLLU2v\/vZY1t2GIU2rQiANg6G\/kf4X+PgY5ODu8\/QDZG0b35b3AS3059xXB0VFEZeN5Jx\/yW1ynpfb\/uqfhi9cf87\/nLoC7PjVS0nDqpYTaAOZSIKn8f1m8vqhq0eseTt4HR1bncwVI3UYg6gpSNt1PuOdXi8iW8CM0dq2Np4MA5eBNAyY5cOrtSCdexda7qukGq\/4KUh\/EhTj2jfiEomyTYhsLd\/5SEGk1O5R\/U2GNjquWaATGZawhf50qnN8UcaIAER83HCPBYkdPzR3cl\/GlAfMrQ1hTBD9YOVsTAKyMGjckbZLM88Mw1ggCUIE1fHg4\/rObXCBXPRdh7VM3thvVu0uW9nJ3EXIrxZ57TI7HgpXoKWpE7Y6eZdjn1mMEUC\/1w4ZELm5atPtZM5Y7Ae8foq+DMkmcmBGrH+lAFJlcPzJamJuwufg7XvJSnmYMJ2SZ2NuTnDhja9Y1wrFNAoEaPdpJkf7Qk7gB2XyirjeVgceskiPD39EzixyD2dhgV2u7eF9IiQg4pejwID+ppC7eX82vZK5QJ1HDPPhwh8i79Z+RjOdoJOh+e6TjAIQUqaXEWfb+YEPlFFLIr42RDl1gOsM3xNWAtOXDA4WC9kCsnhVLUfXPxz32pOvWTzwf+ynMSxA2fKcgyXCngSsg8Ia5PhXMfVRVDh2AVGicZtN1N+5KBBQDf+blqCI9LGLXsFKMKY2I1TcVBhGAlKsH5VNhBkke89IR834kjYVICPP1wYkhrC6Nveq8lvZK6nQOJ5VJD1cNEqJfl0NectRWwrGzImS7m1aSG2giHlVT9ocCU+6LANjL5FCXwsjS7hUbh70VjnUGGA46yMBk4aoDJRjbZIKBgyvQhEBChl+3j5dqzyTaBqmulvh5q\/b+W8MfN+c9dh8JYlRcbK0PRpo2wk6CrfVwuABvdsOFInwEDw29iVkAVLGsdEbi+PVbJhFeEjbqDL1FGalUGc0E0Q\/+LpnTaVMJ1Pt6cfxjykCp03lDf6Lr5pOtw81EgI2rK3P2TzeqEqP9hmSLThX\/tiBQC7w67S4AHO+R7nqjkpqnUjOm47lRlnpMVjdOCCITTU3ydeefjogrMoJpPDHntv1VHg+sXQV066BuhA\/Os+pJ+tMD4\/bxO+3iLyDyCqal06kVwT\/Q0A==","iv":"6d7dff971a0b390ccc574551e4b913dc","s":"708a0320e2819488"}