Marketing
October 2, 2020
As the business of luxury shows swift signs of a rebound in China and beyond, luxury brands need to prepare now for the next challenge. Image credit: Prada, Haitong Zheng
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","iv":"8d8a091ca1fd1efc113119280696facd","s":"bf8d06b56f683fd3"}
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