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Dec. 24, 2024
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Marketing

The secret to surviving a PR nightmare in China

September 9, 2021

In 2018, Dolce & Gabbana was all but canceled in China after their controversial marketing campaign (above) created a social media firestorm; however, later this year they plan to open a new flagship store in Shanghai. Image credit: Dolce & Gabbana’s Instagram In 2018, Dolce & Gabbana was all but canceled in China after their controversial marketing campaign (above) created a social media firestorm; however, later this year they plan to open a new flagship store in Shanghai. Image credit: Dolce & Gabbana’s Instagram

 

By Marc Einsele

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  1. Audi propels Santa into the future with electric sleigh
  2. Bleu de Chanel dives deep with new campaign
  3. IWC social snow globe stirs up winter memories
  4. Diageo unlocks Fusion Partnership Lab applications
  5. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Rolex partners with Melbourne’s National Gallery of Victoria
  8. Bentley spotlights its drivers’ successes in film series
  9. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
  10. Off the Cuff: A Q&A with Aston Martin's Marek Reichman
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