Marketing
August 10, 2021
A large part of China’s luxury sales now happen digitally, thanks to a new set of rules that every luxury brand must know. Image credit: Shutterstock
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","iv":"4a9434aae6cb20cc76b5b8234fb7a73d","s":"c5bced9bb8bf422f"}
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