NEW YORK - Although a single tweet did not suddenly cause the Four Seasons to jump on social platforms, the cold coffee anecdote is emblematic of the consumer behavior shift that occurred several years ago and has had a cascading effect ever since, according to an executive at Luxury Interactive 2014 on Oct. 15.
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","iv":"25a68a1aba74e8b6da3d0287886d5c2e","s":"53079c1acdf982f3"}