Marketing
November 3, 2016
Affluent consumer
By Brielle Jaekel
NEW YORK – A Catalyst S+F executive at ad:tech New York 2016 Nov. 2 stressed the importance of using time and resources to develop a new strategy when diving into the Chinese market.
{"ct":"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","iv":"237291cc24a92e2d1cabbd3b6be5c779","s":"f0042d0f7d7e3a9f"}
Share your thoughts. Click here